Protect business log-ins and sensitive data with Two-factor authentication

Two-factor authentication (2FA) is a popular type of multi-factor authentication (MFA) that boosts access security by requiring two methods for verifying user identity. These factors can be something you know, like a username and password plus something you have, like OTP Authentication on your phone number, in order to approve authentication requests. With 2FA, a potential compromise of any one of these factors shall not compromise the account itself. Hence, even if a miscreant finds out your password or your phone gets stolen, the odds of someone else having access to both factors is not likely. Even though complex passwords are indeed helpful in deterring cyber criminals, they can still be cracked. To further prevent cyber criminals from gaining access to sensitive information, two-factor authentication is crucial for many businesses.


 2FA helps protect companies and customers against phishing, social engineering, and more, and secures log-ins from attackers who exploit weak or stolen credentials. 2 Factor Authentication is the foundational element of a zero trust security model. To protect sensitive data, you have to verify that the users trying to access that data are exactly who they say they are.


Today there are powerful Adaptive MFA tools available that provide friction-less customer authentication experience with minimum manual intervention without compromising security standards. They also have the capacity to meet customer transactional scale with Enterprise-grade scalability and reliability standards, ensuring business continuity. Details about Adaptive MFA and Brand transparent communication tools available today can be found on the web.

Comments

Post a Comment

Popular posts from this blog

Consent collection and management: A core function of modern businesses

Concepts like 2 Factor Authentication and consent management has become pretty popular today, especially as an increasing number of people today are using the interest to research, shop, compare brands and more. As people use the internet, they invariably are sharing data. This data is personal in many cases, particularly when the users sign up on a website; make online purchases, handle bills, and so on. This data is subsequently collected and processed by the sites used by them, and this is where consent comes into the scene. Just about a decade ago, the manner in which companies used customers’ data wasn’t highly regulated. However, today, businesses are expected and obligated to inform and request consent from customers, whose data they want to collect and use.   Nations across the world are amending their traditional privacy laws and demanding companies to be more careful and transparent to provide customers superior control over their online footprint and data. In the co...
Read more

Value of consent in SMS marketing

SMS marketing can be a vital component of your growth strategy. However, before you use SMS as a promotional tool for your business, you need to make sure that you are up for ongoing compliance and have the right  Consent Management Platform for Enterprise . When it comes to text marketing, businesses have to collect consent from mobile phone owners prior to sending text messages to them. The prior written consent may include electronic or digital forms of signature, website form submissions, or text message opt-ins. Each country has its own regulations for SMS marketing. SMS is a regulated channel that has its own set of rules and requirements in regard to  commercial communication . To avoid fines and execute your SMS marketing strategy successfully, you need to first gain a good understanding of the regulations for promotional SMS in your area of operation. In India, for example, the Telecom Commercial Communication Customer Preference Regulation (TCCCPR), 2018 is in plac...
Read more

Importance of Consent Management Platform for Business

It has been seen with time and again that businesses and their ways of working have kept on changing so as to make best use of advanced technologies of the modern times. In the recent times, the link between the providers and the consumers is much considered a factor and that in order to generate the publicity and sales in business, there exist a number of advanced solutions, one of which might be a Consent Management Platform for Business . This is a tool that makes sure that the consumers are getting all the chance to choose on as to what details to be given and what to be kept covered. They are free to get opinionated for themselves as to which data and information they can afford to let loose and which ones to be held back. This ensures the business procedures to gain transparency about their data of their consumers.   The DLT Consent Management is another similar kind of a tool that makes sure that the consumers are aware of the data and information about them that the co...
Read more